In the 21st century, over 85% of most startups and legacy companies, fail. The question is: WHY? What is the root cause of all the failures across industries? Business failure is the problem LaunchPad is designed to solve.

LaunchPad is an immersive and revolutionary one-year evidence-based program that incubate great ideas and provides an indispensable guide and answers to business challenges. It offers a candid practical, direct, hands-on insight and battle-test solution to business failures by freeing your imagination, shifting your perspective and providing a roadmap to create new frontiers of opportunity, growth and jobs.

LaunchPad is a mastery strategy and market-creating innovation process that has been developed based on a decade of rigorous research and experience.

The program methodology is built on three key components:

• Opportunity-Based Entrepreneurship Mindset: This is the foundation of the program. It aims to inspire, expand mental horizons/models and shift your understanding of where opportunities lies. Also, it positions your ideas to move to the right direction
• Human-Centered Systematic Innovation Process: This builds and ignites your creativity and confidence to own and drive the effective execution of the startup process.
• New Market-Creating Comprehensive Tools and Practical Models: Based on real-world guidance, this aspect builds your creative competence in translating opportunity-based thinking into commercially compelling new offerings.

What sets this program apart?

• Strong battle-tested entrepreneurship and business model innovation global curriculum.
• Learn with impact: “Idea to Scaling” strategies with evidence-based case studies, culminating in a team pitch to a leading industry panel.
• Acquire the knowledge and the tools to develop and implement new business models.
• Practice a systematic approach to business model innovation.
• Impactful sessions with global oriented faculty and leading industry experts with vast experience driving innovation and disruptions.
• Sustained engagement with learning using the small group approach, while moving through the outcome-drive innovation process.
• Adopting entrepreneurial management.

Participants

Executives tasked with driving new businesses. Business development managers. Entrepreneurs.

Aspiring entrepreneurs. SMEs owner-managers. Innovation managers. R&D managers. Business leaders. Intrapreneurs. Project manager.

Program Structure–One Year

6 – Week Immersive Material Delivery – Every Saturday (9:00 am to 6:00 pm).

6 – Month Coaching/Advisory Services – Flexible Program Structure.

5– Month Continuous Professional Development Workshop.

Venue

The program, coaching and workshop is hosted by the United States International University-Africa,

Innovation and Incubation Centre.

Program Fees

The professional certificate program (6-week face to face training, 6-month coaching/mentorship and

5-month continuous professional development workshop fee is: Ksh 85,000

Contact

Call: +254 721 596 529 / +254 721 643 690

Email: slomoywara@usiu.ac.ke